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The band has teased a "specially designed dynamic pricing model" that offers differing prices depending on whether or not punters have a beard.
Weekend sorted.
And it is glorious.
"With arms slung across manly shoulders and beers raised high in the air, deep voices join as one on 'The Beard Accessory Store'."
"He proceeded to forget virtually every lyric to almost every song, replacing them all with the word “beard”."
"If you don't have a beard we are coming to get you!"
"Once I got stuck into a whole lot of ribs and ended up with BBQ sauce and bits of meat all through my beard."
Why not go out with a band?!
"We'll eat any meat really, but only for the nutritional value as protein equals beard growth."